policy №
37
Sometimes its ok to make the logo bigger, sometimes
More isn't better, better is better
Our POV is to have a POV
Bring snacks, not egos
Never chew with your mouth full
Systems not silos
Be clear not complicated
Deadlines and paramaters make better work
Be the fun meeting
Don't overwhelm your users
Measure twice, try to cut once
Don't be precious
Don’t wear sleeves (So there’s nothing to roll up)
Don’t repeat solutions
Don't run with scissors
Prototypes not decks
Leave it better than you found it
Get to wrong answers faster
Solve problems not portfolios
Work better not harder
It isn't over til it's over
Simplicity matters
Be safe, use a strategy
Be the stage, not the star
Open from 9ish to 6ish
Do the work, don’t just talk about it
Play well with others
Do what's next not what's been done
contact
services
Strategy
naming
Brand Architecture
Voice and Tone
Identity Systems
Brand guidelines
Motion Design
UX/UI
Guidelines
Art Direction
Film & Photography
print design
packaging
Website design
Website development
selected clients
airbnb
backbone
Condé nast
google
gopuff
honeybook
kenvue
nike
juxtapose
redesign health
thrive
uniswap
UNIVERSAL MUSIC
whisker
