Prototypes not decks

Bring snacks, not egos

Don't run with scissors

Don’t wear sleeves (So there’s nothing to roll up)

Systems not silos

Simplicity matters

Be the fun meeting

More isn't better, better is better

Sometimes its ok to make the logo bigger, sometimes

Do the work, don’t just talk about it

Be the stage, not the star

Play well with others

Leave it better than you found it

Solve problems not portfolios

Don’t repeat solutions

Don't be precious

Open from 9ish to 6ish

Be clear not complicated

Don't overwhelm your users

Be safe, use a strategy

Never chew with your mouth full

Deadlines and paramaters make better work

Work better not harder

Measure twice, try to cut once

Get to wrong answers faster

Do what's next not what's been done

Our POV is to have a POV

It isn't over til it's over