policy №
37
Be clear not complicated
Do the work, don’t just talk about it
Be the fun meeting
Don't be precious
Play well with others
Don't run with scissors
Sometimes its ok to make the logo bigger, sometimes
Be safe, use a strategy
Open from 9ish to 6ish
Bring snacks, not egos
Solve problems not portfolios
Don't overwhelm your users
Leave it better than you found it
Work better not harder
Measure twice, try to cut once
Don’t repeat solutions
Get to wrong answers faster
More isn't better, better is better
Do what's next not what's been done
Prototypes not decks
Our POV is to have a POV
Deadlines and paramaters make better work
Be the stage, not the star
Simplicity matters
It isn't over til it's over
Never chew with your mouth full
Don’t wear sleeves (So there’s nothing to roll up)
Systems not silos
contact
services
Strategy
naming
Brand Architecture
Voice and Tone
Identity Systems
Brand guidelines
Motion Design
UX/UI
Guidelines
Art Direction
Film & Photography
print design
packaging
Website design
Website development
selected clients
airbnb
backbone
Condé nast
google
gopuff
honeybook
Juxtapose
kenvue
nike
OPEN AI
redesign health
thrive
uniswap
UNIVERSAL MUSIC
whisker
