STRATEGY  We set out to make Remy an approachable industry-defining tool for food entrepreneurs. Our strategy placed robotics as the next advancement in food preparation, inserting it as the next stage in the history of cooking.

IDENTITY  Remy Robotics was designed and engineered to be the most precise cooking tool in the world. Reflecting this ethos, we crafted the Remy mark: an abstract depiction of double ‘r’s, dynamic in nature, paired with a mechanical, sophisticated wordmark.

APPLICATION  To capture Remy’s precision approach to engineered cooking, we created an visual treatment depicting the path of food through Remy’s computer vision. Using this art direction we developed various materials for the brand, creating a visual identity that can grow with the brand’s growth.

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dishes cooked, served, and delivered in the first year of operation.

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